Improving Borrower Service

Improving Borrower Service using Salesforce Service Cloud

Mortgage lenders are trying to offer a seamless and pleasant experience for the borrowers who come to their digital platform looking for mortgage products and loan options. Salesforce can help lenders for improving the borrower digital service using Salesforce Service Cloud by unlocking third party data to achieve single view of the borrower. SalesForce Service…

Increased collaboration using Salesforce Community Cloud

Salesforce Community Cloud helps mortgage banks and lenders to build and customize a community to connect and collaborate with borrowers, brokers and loan officers throughout the mortgage origination process. Home buying and mortgage experience can be transformed using Salesforce Community Cloud where borrower, the lender and other third-party stakeholders collaborate in a secure and private…

SalesForce Financial Services Cloud

Streamlining Digital Lending using Salesforce Financial Services Cloud

Borrowers expect end to end digital engagement in real time but the different stakeholders in the loan life cycle including LOs, underwriters, marketers, appraisers etc. are operating in disconnected silos. Digitization powered by AI brought along by Salesforce Financial Services Cloud will help in smarter and faster decision making which benefits both borrowers and lenders.…

Slash costs by adopting Technology

How can Mortgage Banks slash costs by adopting Technology

Frequent changes in regulatory norms and compliance legislation, rising origination costs, inflated infrastructure costs are creating disruption in the mortgage industry, and the implications of that disruption are having significant financial consequences. Technology is the key in helping mortgage banks to reduce the costs without compromising the quality of service.Here are some of the ways…

Importance of Digital First Experience in Mortgage Banking

Importance of Digital First Experience in Mortgage Banking

Mortgage lenders and loan officers are struggling to meet borrower’s expectations weighed down by manual processes, siloed document management systems, increased regulatory burdens and lack of transparency and visibility within the system. Digital first experience in Mortgage Banking is the solution that can bridge the widening engagement gap between borrower’s expectations and lender’s efficiency. Need…

Social Media Marketing for Mortgage Banks

How can Mortgage Banks leverage Social Media Marketing

Social media and digital marketing had been the primarily social tool for Mortgage banks for maintaining and driving relationships with borrowers. Apart from connecting and building relationships with borrowers, social media can help Mortgage banks to truly understand the borrowers for targeted advertising, generating leads, providing customer service and enhancing user experience. Benefits of leveraging…

ERP Tools for Mortgage Industry

ERP Tools for Mortgage Industry

Digital Mortgages and Automation are the technology solutions adopted by lenders to deal with the complex landscape of current mortgage industry to meet with the rising borrower demands, origination costs and regulatory compliances. Enterprise Resource Planning or ERP is a suite of powerful, fully integrated data management tools that can help mortgage industry to meet…

BPM Tools for Mortgage Industry

BPM Tools for Mortgage Industry

Mortgage Industry is struggling to adapt to the rapid changes in the compliance norms particularly with the recurring occurrence of changes in the guidelines issued by Freddie Mac and Fannie Mae. It is the lack of managed workflow and document integration between systems that is proving detrimental to adapting to process changes and regulations. Mortgage…