Overview of User Engagement in Salesforce

User engagement is the process of onboarding, empowering, assisting, and educating users through in-app guidance. In this article we will discuss an overview of user engagement in Salesforce. Below shows ‘Guidance center’ which is an example for user engagement. There are four basic scenarios in user engagement. Types of user engagement How to decide which…

Customizing model in Einstein Discovery

In Create a model in Einstein Discovery Part 1 – Mortgage Banking Technology | Origination Strategy Consulting (takefiveconsulting.com) and CREATE A MODEL IN EINSTEIN DISCOVERY PART 2 – Mortgage Banking Technology | Origination Strategy Consulting (takefiveconsulting.com), we have covered how to create a model from a dataset in Einstein Discovery. In this article, we will…

CREATE A MODEL IN EINSTEIN DISCOVERY PART 2

We have discussed about how to create a model in Einstein Discovery in our previous article. As analysis and training progress, Einstein Discovery scrutinizes your data for quality concerns, including duplicate impact (known as the multicollinearity data alert), potential biases, frequent missing values, and various other data quality issues. Whenever a potential data quality problem…

Overview of Einstein Discovery Part 1

Einstein Discovery by Salesforce is a powerful tool that integrates statistical modeling and supervised machine learning into your business intelligence processes. This platform offers a user-friendly, no-code-required environment for rapid iteration and analysis. This blog presents an overview of Einstein Discovery. Here’s how it works: Einstein Discovery, part of Salesforce, empowers businesses by: When implementing…

SCHEDULE TRIGGERED FLOW TO SEND NOTIFICATION PART 2

This article is the second part of Schedule triggered flow to send notification to loan officers two days prior to the closing date of any loans owned by them. In Schedule triggered flow to send notification Part 1 – Mortgage Banking Technology | Origination Strategy Consulting (takefiveconsulting.com), we have created a custom notification which can…

Lead nurturing Campaign for Prospects

Elevate your customer journey by implementing a targeted lead nurturing strategy designed to build meaningful relationships, guide prospects through the sales funnel, and ultimately foster conversions through personalized and engaging interactions. Let’s dive into some essential Lead nurturing Campaign for Prospects in Salesforce. II. Lead Prospects to Close and Retaining Campaigns: Guide prospects towards the…

Einstein Conversation Insights

Einstein Conversation Insights is a powerful conversation intelligence tool offered by Salesforce. It empower sales and service teams with valuable insights from customer calls and identify teachable moments. Managers and representatives have the capability to review call recordings, gaining visibility into various aspects such as mentions of competitors, discussions about products, custom keywords, pricing details,…

Salesforce report URL hacking

In this article, let’s delve into Salesforce report URL hacking. While this technique isn’t officially developed by Salesforce, it’s a favourite among admins for its ability to manipulate report filters via URL parameters. Essentially, it allows users to open a report with preset filter values, eliminating the need for multiple reports or cloning. URL hacking…

Advanced Reporting features in Salesforce Part III

Advanced reporting features in Salesforce help users create powerful and tailored reports that address complex business scenarios and provide valuable insights for decision-making. Stacked summaries redefine the way data is grouped in reports, introducing a subtle yet impactful change. This feature allows users to swiftly condense extensive data, facilitating quicker analysis and comparison. In essence,…